Does this 28-year-old Jaguar just spend its time gently wafting between a Shropshire cottage and the local Waitrose?
Not today.
When commuting south, we also call in at Tesco Guildford – one of their stores with the familiar clock tower.
Mostly for breakfast berries and yoghurt. Though I occasionally visit the bakery. The jam doughnuts carry my recommendation – and probably a health warning.
Jaguar and Tesco have more in common than you might think.
Both are British brands that have been around for over a century. Tesco traces its roots to 1919. The forerunner of Jaguar began life in 1922 before adopting the Jaguar name in 1945.
Neither are perfect. Occasionally unfashionable. And yet woven into everyday life in a way newer brands would kill for.
7am is the best time at Tesco. Plenty of space for the Jag between the builders’ vans.
My fellow shoppers are either insomniacs, fellow office morning-larks or working folk stocking up on their way to a job site. We’re well outnumbered by blue-clad staff pushing trolleys around picking orders for home deliveries.
It feels peacefully industrious. I’m set for the day.
Andrew Greenhalgh 